What is a logo?
A logo is your identity.
To understand the importance of a logo, we must first understand what it is for.
A logo identifies a company or product via the use of a mark, flag, symbol or signature. Logo's derive their meaning from the quality of the thing it symbolizes, not the other way around – logos are there to identify, not to explain. In a nutshell, what a logo means is more important than what it looks like.
How you present your business to your chosen market is fundamental to its success.
THE ELEMENTS THAT ARE ESSENTIAL TO EVERY LOGO ARE:
How does your current logo stand up to these criteria? How does your brand identity stand out from the competition?
Consider why a particular color is chosen instead of another. Why use this font vs. another? Why include a particular element in the logo? A great graphic designer will think through every detail of a design and only include elements that will reinforce the brand. eBranding Group has multiple graphic designers on our team to provide your company with multiple concepts that reflect your brand identity.
•Differentiate from competitors
•Long-lasting brand identity design strategy
•Make your company look bigger
It's all in the name!
The right name can make or break your brand.
We create distinctive, compelling names for organizations, products and services in many industries. A memorable name defines a brand. It speaks about the brand idea and assists the call to action. We look at all angles of the naming process, trademarks, web domains, cultures and many more in our multi step naming process.
Fact is, we just have a gift in coming up with great names!